Rucksack
En svensk reseblogg för äventyrliga familjer

Media Kit

ABOUT ME

Rucksack is a family adventure travel blog by Eva Gyllenberg from Stockholm, Sweden. Through beautiful photos and high quality texts, Eva takes you to her favourite places.

Together with her family, she has traveled to more than 50 countries – mainly in Europe, Asia, North America and Oceania. On the blog you can expect to find colorful posts about breathtaking nature, gorgeous hotels, exciting hikes, amazing restaurants and lifechanging historic places.

Where you’ll find her right now? Probably somewhere hiking the mountains, inhaling the salty air of an exhaling whale or eating hearty meals in a local favourite restaurant.

Eva

Where have I been 2019?

WESTERN AUSTRALIA, ITALY, MADEIRA, BALI, HIGH COAST, SKåne
1
UNIQUE BLOG VISITORS PER MONTH (SEPT 2019)
1
INSTAGRAM FOLLOWERS
1 %
INCREASE OF VISITORS LAST YEAR

Where am I going next?

CURRENT PLANS: SLOVENIA, LITHUANIA, MALTA

MY Readers

GENDER

65% women, 35% men

LOCATION

90% Sweden
2% Finland

AGE

27% 25-34 years
20% 45-54 years
18% 55-64 years
17% 35-44 years

TOP 3 INTERESTS

Food & Dining
Travel / Travel Buffs
Shoppers

MY TRAVELS

Travel is more than just a beach...

NATURE

Hiking
outdoor activities
wildlife encounters

FOOD

Fine dining
CONTEMPORARY CASUAL DINING
LOCAL dishes

Big CITIES

Sights and sounds
Museums
COFFEE, CAFÉS and Food

History

places and architecture
Castles and temples

Hotels

small unique hotels
International luxury chains
homely apartments

DESTINATIONS

OFF SEASON
OFF THE BEATEN PATH
MAINLY ASIA, EUROPE AND OCEANIA

WANT TO WORK WITH ME?

SPONSORED POSTS

Sponsored posts for relevant companies in travel, tourism and outdoor equipement. Content written by me.

TRAVEL CONTENT CREATION

High quality articles and photography for web or magazines

COLLABORATIONS and PRESS TRIPS

Collaborations with tourist agencies, travel/outdoor/tourism companies and airlines.

SELECTED AWARDS

Eva Gyllenberg reseinspiratör

TOP 10 IN APOLLO TRAVEL BLOGGER COMPETITION

Among the top ten travel blogs in the category "Explorer" in a travel blogger competition held by travel agency Apollo 2019.

REFUNDER INFLUENCER WINNER 2018

Winner in the blog category "Travel", among over more than 1000 contestants. Currently working together with Refunder on their channel "Inspired by Refunder"

Jag kom på andra plats i RES fototävling

RES MAGAZINE PHOTO COMPETITION 2018

Second place in the photo competition held by the Swedish travel magazine RES.

portfolio

Contact

Eva Gyllenberg
info@rucksack.se